SERVICES / MARKETING
Stop doing RAMS.
Start doing marketing that actually works.
Random Acts of Marketing. A bit of social. A new flyer. An ad somewhere. None of it joined up. None of it really working.
If that sounds familiar, you’re not alone. What you need isn’t more activity, it’s clarity on what you’re actually trying to say and to who.
Think of me as your outsourced marketing partner. Strategy, direction and the hands-on work, all from one experienced person who’s been doing this properly for thirty years.
Trusted by 500+ businesses
How it works
Start where you are.
Build from there.
Every business is different. Some need clarity first. Some are ready to get moving straight away. We always start wherever you are and work out what makes sense from there. Here’s how that usually looks in practice.
01
free
Marketing Health Check
Five minutes, no cost. Find out exactly where your marketing foundations are solid and where they need attention.
02
£550
Brand & Marketing Clarity Session
A focused working session. Get clear on your positioning, your audience, your message and your priorities.
03
from £950
Ongoing Marketing Support
Choose the option that fits your business best. A focused project, ongoing consultancy or full consultancy and implementation, agreed around your business.
01
free
Marketing Health Check
Five minutes. Ten questions. Straight answers on where your marketing is working and where it isn’t, plus what to fix first.
Who It's for
The leads aren’t coming in, or not enough of them, and the business isn’t making what it should. You’ve tried different things but nothing’s shifted it.
Nine times out of ten it comes down to the foundations, your positioning, your message or your branding not being clear or solid enough to do the job.
WHAT IT SCORES
- Proposition
- Branding
- 3Ms (Market, Message, Media)
how it helps
You’ll see what’s working, what to focus on next and a clear plan to get there, plus a free 30 minute call with me to talk it through.
02
£550
Brand & Marketing Clarity Session.
Properly prepared, properly focused. Two hours that get to the heart of your business.
Who It's for
You know things aren’t quite working, but you’re too close to it to see clearly. You want someone who can to tell you straight what’s actually going on and a plan to fix it.
HOW IT WORKS
Before we meet, I research your business, your market, your competitors and how you’re currently coming across. So when we sit down, we get straight to what matters.
The session itself is two hours of focused thinking, entirely on your business, spent wherever it’s most useful for you.
Afterwards you get a written report covering everything we discussed and agreed, so you leave with real clarity and something concrete to act on.
Taking the free Marketing Health Check first isn’t essential, but it gives us both a head start.”
In the session we will cover:
- Your positioning and what makes you the right choice for the right client
- Your audience and whether your marketing is speaking to the right people
- Your key messages and why they may not be landing
- The personality and tone of your business and how that comes across
- Your priorities and what to focus on first
03
From £550/ mo
Momentum — three ways to work together
A proper working partnership, not a retainer that gathers dust. Three ways in, depending on where you are and how much you want taken off your plate.
One-off project
from £2,200
1-2 months
Momentum Project
A focused sprint to get things properly aligned, moving and ready to go.
One project. Clear scope, clear outcome. For businesses that have identified something specific that needs sorting and want it done properly, with someone who knows what they’re doing.
It could be getting your 3Ms aligned and in place, a campaign planned and ready to run, or a key marketing pillar built out from start to finish. We agree the scope and the outcome before anything starts.
What's included
- Scoping session to define the project and the outcome.
- 1-2 months of focused work on one clearly defined outcome.
- Strategy, direction and hands-on delivery included.
- Final handover with recommendations for what comes next.
Need more than strategic direction? Design work, content creation, social media and campaign implementation can be added through Momentum Plus.
Strategic direction
£950+ / mo
3 months plus
Momentum
Your experienced marketing partner advising the team.
Without the cost of hiring one.
Who it's for
You’re a business owner doing your own marketing and it’s becoming unmanageable. You don’t have an in-house team. You’re not sure what to prioritise. You want experienced direction and someone to keep you honest about what’s actually working.
How it helps
Strategic partnership. I’m in your corner every month, thinking with you, planning with you and making sure the right things get done in the right order. Some call this a Fractional Marketing Director. I just call it Momentum.
Included every month
- One structured session covering planning, priorities, direction and decision making.
- Monthly marketing review covering what's working, what isn't and what's next.
- A clear monthly action plan so you always know exactly what to focus on.
- Email and message support between sessions so you're never stuck.
- Access to my frameworks, tools and thinking built on 30 years of experience.
What you get out of it
- Clear direction instead of constant second-guessing.
- Consistent progress instead and support.
- Better decisions about where to put your time and budget.
- Marketing that feels joined up and easier to manage.
- Someone experienced in your corner who will always tell you what they actually think.
Need more than strategic direction? Design work, content creation, social media and campaign implementation can be added through Momentum Plus.
Strategy with Action
£2500+/ mo
6 months plus
Momentum Plus
Strategy and implementation.
I’m in your business, not just advising it.
Who it's for
You want everything in Momentum plus the hands-on work actually done. You don’t have an in-house team to implement. You want consistent, professional marketing output without managing multiple suppliers.
How it helps
Everything in Momentum plus agreed implementation work each month. We plan it together and then I get it done. The scope is agreed at the start of each month so there are no surprises.
Marketing pillars we could work on
These are examples of the pillars we can focus on together.
We agree the priorities and pillars up front and lock in the first three months so the work compounds.
- Social media content and scheduling.
- Blog and knowledge centre building.
- Email marketing design and copy.
- Leaflets, brochures and print materials.
- Banners, signage and display graphics.
- Campaign planning and execution.
- Presentation and proposal templates.
- Website review and recommendations.
- Staff brand and marketing training.
- Photography briefing and art direction.
What you get out of it
- Strategy and implementation under one roof.
- Consistent professional marketing output every month.
- Someone who understands your business doing the work.
- No managing multiple suppliers or briefing people who don't get it.
- Marketing that looks right, sounds right and reaches the right people.
SELECTED WORK
Marketing that
made a difference
Every one of these started with a conversation. Here’s some of what came next from brand identity and marketing materials to full strategy and ongoing support.
INDERGAARD PHYSIOTHERAPY
marketing support
Sun & Moon Yorkshire Yoga
Brand & Identity
Face Facts Research
Print & Social
Hurayra Halal Pet Foods
Brand & Packaging
Orchard Nurseries
marketing support
Atam Workwear & Signs
Brand & Marketing Support
Streetscape Products & Services
Brand & Marketing Support
CLIENTS SAY
Straight answers
No small print.
Do I need to start with the Health Check?
No. The Health Check is free and useful but every service stands on its own. It’s a good place to start if you’re not sure yet, and it comes with a free call with me to talk through what it found. Most people use it to see where they stand before deciding what to invest in.
What is the minimum commitment for Momentum?
Momentum runs for a minimum of three months. Momentum Plus runs for a minimum of six months. Both start with a conversation so we are both clear it is the right thing and we can work together, before anything is agreed.
How is a Momentum Project different from the Clarity Session?
The Clarity Session is a one-off workshop session that gets you clear on your positioning, message and priorities.
A Momentum Project takes that further, it is 1-2 months of focused work with a specific deliverable at the end. A campaign built and ready to run. A marketing pillar properly in place. Something done, not just planned.
Can you work with my existing team or a freelancer I already use?
Of course. Momentum works well alongside an existing marketing executive or junior team member. You get senior level direction and they get someone to work with properly. It is one of the most cost-effective ways to get experienced marketing leadership without a full-time hire.
What if I just need help with one thing, not ongoing support?
That is what the Momentum Project is for. A fixed scope, a fixed fee, a fixed timeframe. We agree what needs doing and get it done.
Are you a marketing agency?
No. I’m one person with thirty years of experience, working alongside designers, developers and specialists in social, SEO and Google, all people I’ve built proper working relationships with over twenty-one years in business. I’m always the one you talk to. I oversee everything and make sure it stays consistent with your brand, whoever’s doing the work behind the scenes.
Where are you based?
York, Yorkshire. But most of the work happens remotely. Clients are based all over the UK.
Let's have a proper chat
Not sure which one fits? That’s what the call is for.
Free, 30 minutes, no pitch. We’ll work out what you actually need and whether I’m the right fit. Often it’s clearer after one conversation than after months of overthinking.
OR GET IN TOUCH DIRECTLY
Based in York. Working with owner-led businesses across the UK.
